> For the complete documentation index, see [llms.txt](https://academy.rtfkt.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://academy.rtfkt.com/library/creator-challenges/my-cause-my-cleats-challenge.md).

# My Cause, My Cleats Challenge

**Challenge Ended |** [CJ Stroud Video](https://x.com/RTFKTcreators/status/1731400455849464018) **|** [BJ Robinson Video](https://x.com/RTFKTcreators/status/1731401898488639587)

RTFKT, [Lockerverse](https://x.com/Lockerverse), [CJ Stroud](https://x.com/CJ7STROUD) and [BJ Robinson](https://x.com/Bijan5Robinson) have joined forces to launch a creator challenge to make cleats designs for the NFL 'My Cause My Cleats' campaign.

The winning designs were customized into the players cleats and wore during NFL games during Weeks 13 and 14.

CJ Stroud Cause: [Reform Alliance](https://reformalliance.com/)

BJ Robinson Cause: [The BJ Robinson Foundation](/library/foundations.md)

#### Winners & Prizes

🏅 First Place | CJ Stroud Cleat : yyügen | [Submission](https://x.com/yyug3n/status/1728981849115087222)

<figure><img src="/files/JGCOduf0Hmxv9WeVYm5P" alt=""><figcaption></figcaption></figure>

🏅 Second Place | BJ Robinson Cleat : Mike Red | [Submission](https://x.com/mikeredart/status/1727705818005434743)

<figure><img src="/files/vU4s3LLC6xeMWseXztkc" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/CpcNZH5Jz8b08unn3ob0" alt=""><figcaption></figcaption></figure>

#### Cleats Customizer

Once the winner designs were selected by the players, we sent the cleats to RTFKT Creator, Rupsy Banks, for customization. Then, we sent Rupsy to the Texans game where CJ Stroud wore the custom cleats. [Check out Rupsy's experience](https://x.com/rupsybanks/status/1732149255136260469).


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://academy.rtfkt.com/library/creator-challenges/my-cause-my-cleats-challenge.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.